One thing that sets Lincoln apart from other auto brands is that the company focuses on service-based experiences in addition to innovation and luxury. In other words, Lincoln is working to provide additional incentives like pickup and delivery for any model that needs service, a Lincoln Chauffeur program, and more. When you buy a Lincoln, you get much more than just a car.
According to Autonews, the Lincoln service experience is getting some upgrades. The Chauffeur program, for instance, allows you to call for a personal driver to help you run errands, get gas, pick up the kids, and more. Though just a pilot program at the moment, this premium experience is something you simply can’t find when you buy from other luxury brands.
“We want to make every one of those experiences feel warm, human and personally crafted,” Lincoln President Kumar Galhotra told Automotive News. “We’ve been very consistent with that. That’s a key differentiator for us.”
Lincoln was also the first brand to offer free pickup and delivery on any vehicle for service, but the brand is also developing strategies for service-based experiences before they even design new cars. This strategy allows the brand to know what customers want in more detailed ways than ever before. One new feature includes Lincoln Date Night, which allows people in certain areas to set up a 24-hour test drive of a new Lincoln, receiving a gift card to spend on dinner. You can essentially get a meal and a new ride for a day to see what owning a luxury car might be like.
Lincoln also offers a premium Black Label service which comes with special representatives that work with you one-on-one to design and customize your Lincoln. To learn more about the many Lincoln service amenities, stop by Mountaineer Lincoln today.