Lincoln Announced last year that it would be introducing four new “Black Label” themes, available on the 2015 MKC and MKZ. The unique trims offer not only a high-end design, luxury materials, and exclusive color palates, but also special owner perks.
In an effort to showcase the four themes and the lifestyle implied with the ownership of a Black Label vehicle, Lincoln subsequently launched its Lincoln Black Label at Home house, located in the Hollywood Hills. The house was elegantly designed using the same color palates and materials found in the four Black Label themes, including Venetian leather, Alcantara® suede, and Ziricote wood.
Now, the Black Label home has picked up and moved cross-country, to the hip neighborhood of North Bay, Florida. Visitors to the home will have access to Bespoke Concierge Services, can choose a Black Label vehicle of their choice to drive during their stay, and will have access to some of North Bay’s most premier and exclusive destinations, including nightlife and restaurants.
Following its time in Florida, the Black Label house will head to New York, and then Dallas. Currently, only 32 dealers are authorized to sell Black Label vehicles and services, though Lincoln plans to expand authorized dealers nationwide as the program continues to be successful.
Here at Mountaineer Lincoln, we’ll keep you updated on everything you need to know about the Lincoln Black Label!