Matthew McConaughey Lincoln MKC Commercials are Great for Brand

Matthew McConaughey Lincoln MKC commercials

If you own a television then there is no doubt that you have seen the Matthew McConaughey Lincoln MKC commercials for the luxurious new SUV. The ads featuring the Oscar-winning actor started airing in September and have successfully shown that Lincoln is an auto manufacturer that produces high-class style. The Hollywood Reporter says that Lincoln is “extremely excited about the partnership and with the initial public reaction to the campaign.”

A lot of that public reaction has come in the form of parodies. Late night host Conan O’Brien had some fun mixing some bleak McConaughey monologues from the show True Detective into the ads, and daytime talk show host Ellen DeGeneres digitally inserted herself into the ads to tease the acclaimed actor. The new Mathew McConaughey Lincoln MKC commercials have even been mocked on South Park and Saturday Night Live, most recently.

Even though these new parodies may be having some fun at the company’s expense, Lincoln doesn’t mind the attention. As THR notes, “the campaign has people talking about Lincoln.” To test drive the luxurious crossover that everyone is talking about, stop by Mountaineer Lincoln today.

Texas Hails 2015 Lincoln MKC at 24th Annual Truck Rodeo

Truck Rodeo

The all-new 2015 Lincoln MKC was named the Crossover Utility Vehicle (CUV) of Texas and the luxury Crossover Vehicle of Texas at the 24th annual Truck Rodeo earlier this week.

The MKC stood out among the competition thanks to its all-EcoBoost engine lineup and array of premium amenities and technologies, as well as its seamless blend of performance and craftsmanship. The engine lineup offers an unparalleled no-compromise combination of power and efficiency, while the amenities and technology deliver comfort and convenience to a growing audience of luxury customers with growing needs.

“We are delighted that the Texas Auto Writers Association recognized the all-new 2015 Lincoln MKC as the best in two categories among an outstanding group of competitors,” said Kumar Galhotra, president of Lincoln. “In particular, to be named Crossover Utility Vehicle of Texas is a tremendous honor.”

The all-new 2015 Lincoln MKC went on sale this spring at Mountaineer Lincoln. See you there!

The 2015 Lincoln Navigator: A Picture of Refined Style

2015 Lincoln Navigator

Lincoln has refreshed, refined, and enhanced the performance of its luxury full-size SUV. The new 2015 Lincoln Navigator features a new EcoBoostengine, updated exterior design, and improved interior features, materials, and design.

The 2015 Lincoln Navigator will offer exceptional passenger space, best-in-class towing capability (when properly equipped), a smooth ride, precise handling, and improved fuel economy – all for thousands less than its competitors. The full-size SUV will go on sale later this year with a starting price of $62,475.

“The 2015 Lincoln Navigator provides many upgrades over the outgoing model, offering customers – whether loyal Navigator owners or drivers new to the brand – new and compelling reasons to consider driving a Navigator,” said Matt VanDyke, director, global Lincoln, in a recent news release.

This year’s Navigator will see a new, split-wing grille, refined lines, a newly designed hood, 20-inch ultra-bright machined aluminum wheels, and a power liftgate. The exterior also boasts 222 LEDs – illuminating the SUV in a unique way and adding distinct personality.

The updated cabin features premium leather on the seats, armrests, instrument panel, glove box door, gear shift, steering wheel, and center console. In addition, Premium Ziricote natural-grain wood trim accents perfectly compliment the Navigator’s interior.

“The new Lincoln Navigator has more of what our customers want delivering both power and beauty,” said Elaine Bannon, chief engineer. “It’s got the new Lincoln design DNA on the exterior, a redesigned instrument panel and a new Reserve option with 22-inch wheels along with the 3.5L EcoBoost engine. Once we were able to include all of those elements, I knew we had a vehicle people will love.”

The 2015 Lincoln Navigator will make its way to Mountaineer Lincoln later this year!

How to Avoid Potholes: Buy the New Lincoln MKZ

how to avoid potholes

How many times have you been enjoying a nice drive—or, more likely, enduring a stressful commute in white knuckle, gritted-teeth anxiety—only to be disturbed by the sudden and painful impact of your car dipping into a pothole. We certainly empathize with you here at Mountaineer Lincoln. Fortunately, though, there’s finally a consistent solution on how to avoid potholes: just buy yourself a new Lincoln MKZ!

You see, the MKZ comes with a very special exclusive feature: pothole prevention. This is an excellent idea, you are probably thinking. But, you wonder, does it actually work? Yes it does, but don’t just take our word for it. Here’s how Tech Hive summed up their experience with the special feature: “the software works within two milliseconds, or about half the time it takes for you to blink an eye. The suspension ‘dampens’ or holds the tire from dropping all the way down into the hole. That’s basically like a force field you’d see in a sci-fi movie.”

The report continues, saying: “When I stopped with the tire hovering over the pothole, it stayed suspended in mid-air. On older cars, the tire would have dipped down into the bottom of the pothole.”

Forget about older cars—the Lincoln MKZ boasts the smoothest and most impressive driving performance you could ask for. Come see us here at Mountaineer Lincoln to check out all the MKZ’s features today!

Lincoln MKC Commercial Starring Ellen?

lincoln mkc

If you watch television or even have one in your household, chances are that you have seen the new Lincoln MKC commercials staring the infamous Matthew McConaughey.  One of the commercials he is sitting in his Lincoln MKC and there is a bull blocking his path. He sits there for a bit and then decides to take the long way, you know the one!

Lincoln is known for being a luxury brand and very classy, but throw Ellen DeGeneres in the mix and, of course, something funny comes out of it. Ellen put herself into the commercial and made her own version which resulted in something that you can help but laugh at.

She was not the first comedian to do this but she certainly did it the best. If you want to learn more about the Lincoln MKC stop by Mountaineer Lincoln and we would be happy to help!